Shopify Plus Commerce Solutions

Build and scale high-performing B2B and D2C storefronts on Shopify Plus.

Claymind specializes in Shopify Plus implementations for brands that need more than a standard theme setup. We help businesses design, customize, and scale commerce experiences across direct-to-consumer, wholesale, retail, and enterprise sales channels.

Services can include:

  • Shopify Plus implementation

  • Shopify B2B setup and customization

  • D2C storefront development

  • Theme customization and performance optimization

  • Shopify checkout extensibility

  • Shopify Functions

  • Shopify POS consulting

  • Store migrations and replatforming

  • Custom product experiences

  • App configuration and ecosystem strategy

Case Study: B2B/D2C Hybrid Commerce Experience

A growing commerce brand needed to support both retail buyers and direct-to-consumer shoppers from a single Shopify Plus ecosystem while maximizing AOV and GMV across both channels.

The challenge was designing the right user experience for two very different audiences. Retailers needed fast ordering, account-based pricing, bulk purchasing, and easy reordering. Consumers needed a polished storefront experience focused on product discovery, storytelling, and conversion.

Claymind designed two separate commerce flows in Figma: one optimized for B2B buyers and one for D2C customers. The experience was then implemented through a combination of Shopify theme customization and a headless Hydrogen framework to support performance, flexibility, and a more tailored buying journey.

Results

  • B2B AOV increased from $420 to $685

  • D2C AOV increased from $78 to $112

  • Monthly GMV grew from $185K to $310K

  • Retail reorder rate improved by 32%

  • Mobile conversion rate increased by 24%

Let’s Work Together